Entries by Luis Sanchez

Why SEO Matters for BPOs: Lessons from Google Search Central Live MX 2025

October 2, 2025 in /by

Last week, September 25th, 2025, I had the opportunity to attend an event that proves invaluable for anyone in the SEO space, as well as in the BPO and Customer Experience industry: the Google Search Central Live MX. This attendance was made possible thanks to the support of Redial BPO and, of course, the incredible […]

The Web is Plagued of Bad CX, And Nobody Is Complaining

May 22, 2025 /0 Comments/in /by

Yes, the web is plagued by bad CX and nobody is complaining. At least that’s what Conviva highlights in its 2025 report. This means that everybody has suffered from bad customer experience (CX), so why hasn’t this been fixed? Table of Contents for The Web is Plagued by Bad CX The Invisible Cracks: How 91% […]

Apple Improved Its CX, But Only Because It Was Forced — Will It Last?

May 20, 2025 /0 Comments/in /by

Yes, Apple improved its CX, but not voluntarily. The tech giant was forced to make changes after a direct court order by Judge Yvonne Gonzalez Rogers in a high-profile legal battle with Epic Games. Table of Contents for Apple improved its CX Background: Apple’s Legal Dispute with Developers In 2021, Judge Yvonne Gonzalez Rogers issued […]

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