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About Luis Sanchez

Digital Marketing and SEO Specialist focused on driving performance and visibility. Passionate about optimizing websites, campaigns, and strategies to help brands grow smarter and faster.

Entries by Luis Sanchez

Why SEO Matters for BPOs: Lessons from Google Search Central Live MX 2025

October 2, 2025 in BPO /by Luis Sanchez

Last week, September 25th, 2025, I had the opportunity to attend an event that proves invaluable for anyone in the SEO space, as well as in the BPO and Customer […]

Luis Ignacio Sanchez Rojas digital marketing, SEO, content creation,
Luis Sanchez

Digital Marketing and SEO Specialist focused on driving performance and visibility. Passionate about optimizing websites, campaigns, and strategies to help brands grow smarter and faster.

www.linkedin.com/in/luisignaciosan/

The Web is Plagued of Bad CX, And Nobody Is Complaining

May 22, 2025 in CX and Services /by Luis Sanchez

Yes, the web is plagued by bad CX and nobody is complaining. At least that’s what Conviva highlights in its 2025 report. This means that everybody has suffered from bad […]

Luis Ignacio Sanchez Rojas digital marketing, SEO, content creation,
Luis Sanchez

Digital Marketing and SEO Specialist focused on driving performance and visibility. Passionate about optimizing websites, campaigns, and strategies to help brands grow smarter and faster.

www.linkedin.com/in/luisignaciosan/

Apple Improved Its CX, But Only Because It Was Forced — Will It Last?

May 20, 2025 in News /by Luis Sanchez

Yes, Apple improved its CX, but not voluntarily. The tech giant was forced to make changes after a direct court order by Judge Yvonne Gonzalez Rogers in a high-profile legal […]

Luis Ignacio Sanchez Rojas digital marketing, SEO, content creation,
Luis Sanchez

Digital Marketing and SEO Specialist focused on driving performance and visibility. Passionate about optimizing websites, campaigns, and strategies to help brands grow smarter and faster.

www.linkedin.com/in/luisignaciosan/

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