Relationship between Canada, US & Mexico. Could companies take more advantage?
In the last few days, we have witnessed relevant news about the trilateral relationship between Canada, the United States, and Mexico.
Considering these regional leaders’ different agendas and future projections, presenting various concerns among the three actors is valid.
By establishing a relationship of many years, they highlight the opportunities that can be taken in different industries, potentially improving social and economic conditions.
The role of the United States-Mexico-Canada Agreement (USMCA):
Formerly known as the North American Free Trade Agreement (NAFTA), the overall objective of the agreement was to strengthen the trade-economic relations of the three countries.
Becoming USMCA (USA)-CUSMA (Canada)-T-MEC (Mexico) in 2020, to update the treaty in the face of contemporary challenges and offer alternatives with a focus on:
- Agriculture
- Offer of better jobs
- Intellectual property
- Strengthening the automotive sector
This undoubtedly became an opportunity to explore the benefits of companies specializing in nearshore outsourcing services.
Generating more jobs by expanding different operations to reduce costs, ensuring quality.
Delineating the areas of interest:
Canada and the United States have been clear with their goals within the energy sector, particularly with clean energy and private investment.
The discussions have been controversial due to what many have commented as a course for nationalist politics, limited by the positions of different members of Congress.
One might consider that such an industry stands out as the main topic of the moment, but there is much more that can be explored.
Researching the interests that could apply, it is essential to emphasize the diversification that could present in strengthening different industries.
Why these sectors? -Both in Canada and the United States, the primary investments are in the energy, manufacturing, and mining sectors.
Diversifying these investments could represent an increase in scope for the production of different companies and the commercial strengthening & generating employment.
In the case of Canada, 39.7% of Canada’s direct investment went to mining, 23% to energy (electrical), 15.6% to transport and mail, 13.5% to manufacturing, 10% to financial services, and the rest to others.
In the case of the United States, apart from remaining the primary investor in Mexico, we noticed a slight change in investment behavior.
It predominates 48.9% destined in the manufacturing sector, 16.2% in financial services, 10.7 commerce, and 5.2% in accommodation, among others. (Mexican government data).
These data stress that efforts to apply for joint work in the diversification of the industries mentioned above could be increased.
Without minimizing the importance of the work done, only emphasize the opportunities that can be presented.
Health care:
Following the challenges of this sector among North American leaders, expanding these services through the care of the budget and attention is a significant avenue of support.
 As we have mentioned, outsourcing data analysts and monitoring hospital processes are entirely possible.  Â
Complementing the possibility of these processes by personnel via outsourcing and customer service is recognized in Mexico as a tremendous competitive advantage before the market.
Financial sector:
Regardless of their sizes, banks, tax relief, and financial companies require exceptional treatment for all their customers.
Partnering with a provider with experience in this type of care and all the tools and infrastructure represents various opportunities.
Adopting different methodologies to strengthen and improve processes together.
Retail:
Businesses engaged in this type of trade have realized the importance of digitization and market expansion internationally.  Â
A large part has been possible with the arrival of digital tools that have optimized the inventory and sales processes increased by e-commerce.
The attention and monitoring of sales will always play an integral role in the consumer experience.
Hospitality & Travel:
Investment and alliance among hotel chains in the region are an area of interest for the supply of jobs and tourism between countries.
After the post-pandemic recovery, awareness among people interested in looking for tourist destinations and diversification for experience packages will be significant.
More efforts could be coordinated in the planning and promotion of aerial routes, along with airlines and local governments, to develop tourism.
Final Thoughts:
Considering the recent disagreements, the potential and capacity represented by a geostrategic relationship such as that of Canada, the United States, and Mexico should not be overestimated.
Although we do not discredit the efforts made over the years, we believe that opportunities are presented daily with the growing multicultural interest among societies.
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